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Is your Billboard full of Ants?

Is your Billboard Full of Ants? Brandon de Kock Director of Storytelling BrandMapp Brandon de Kock, Director of Storytelling for BrandMapp, shares some thoughts on how consumer insights can help solve mysteries and sell OOH media. (Credit: unsplashed, Thomas Kinto) I once asked a grizzly old market researcher what he thought about big data. His […]