What are the biggest opportunities that Mobile data and Location technology offer the OOH and Digital OOH industry?

What are the biggest opportunities that Mobile data and Location technology offer the OOH and Digital OOH industry Daryl van Arkel Chief Executive Officer Vicinity Media (Credit: Vicinity Media) We can all agree that OOH is digitally transforming at break-neck speed, COVID pushed the Fast Forward button and it hasn’t let up since. The days […]