Expanding Horizons: Bringing DOOH to Life in Multiple Settings

Expanding Horizons: Bringing DOOH to Life in Multiple Settings Roberta Gumede Marketing Director Lulame In the ever-evolving landscape of marketing, I’m thrilled to shed light on Lulame, a beacon of innovation crafted from the unique needs and challenges of South Africa. Lulame began with a noble mission: to democratize healthcare access and eliminate the daunting […]

Bridging the Gap: Extending DOOH’s Reach into South Africa’s Rural Heartlands

Bridging the Gap: Extending DOOH’s Reach into South Africa’s Rural Heartlands Roberta Gumede Marketing Director Lulame In the vast expanse of South Africa, access to healthcare remains a formidable challenge, particularly within remote communities. The disparity between urban and rural healthcare services is stark, with many South Africans in distant areas devoid of basic medical […]

Urban Health Meets Urban Eyes: Lulame’s Strategic Edge in High-Density Areas

Urban Health Meets Urban Eyes: Lulame’s Strategic Edge in High-Density Areas Roberta Gumede Marketing Director Lulame Remember those Vodacom public phone booths scattered around Soweto and every major township across South Africa? They started off draped in Vodacom’s initial greens and blues – a familiar sight before the bold shift to eye-catching red. As time […]