OOH, What the FOOH
OOH, What the FOOH Ruan Lotter & Martin Venter Founders Latch Dammit Out of Home (OOH) advertising has a long and storied history. It can be traced back to the earliest civilisations when Egyptians built tall stone structures to publicise laws and treaties. Remarkably, due to the eruption of Vesuvius in 79 CE, we also […]