Faux OOH (FOOH) and Augmented Reality (AR): The Future of Integrated Out-Of-Home Advertising
Faux OOH (FOOH) and Augmented Reality (AR): The Future of Integrated Out-Of-Home Advertising Tim Burke Co-Founder bewilder https://vimeo.com/941206562 Out-Of-Home (OOH) advertising has long been a staple in the media strategies of brands worldwide, providing high visibility and broad reach. However, the advent of Augmented Reality (AR) and the innovative concept of Faux Out-Of-Home (FOOH) campaigns […]